On September 21, a grand opening ceremony for KidZania Park’s new location in Moscow’s Aviapark shopping centre took place. Now, all young visitors to the park can learn two more critical and necessary professions in our time – chemist-pharmacist and pharmacologist – and get 15 kidzos (local currency) when visiting the location in the first month.
In the laboratory, the children will learn how a new drug is developed and tested, examine different types of chemical compounds under a microscope, and become acquainted with their effect on the human body.
It took about a year to realise the project, from the idea to the creation of the laboratory.
The equipment and mannequins were purpose-developed for KidZania. The miniaturised glove box model mimics pharmaceutical isolators designed to handle viruses and cytokines safely.
Under a real electron microscope, young researchers can conduct tests and examine material. Modern interactive mannequins will allow children to visualise how medicines work and what organs a particular drug affects.
Every child dreams of touching the adult world. It is worth remembering your childhood feelings: how interesting it was to go to work with your parents or to visit a production plant with a tour. KidZania gives a unique opportunity to touch the world of profession. It tells children about pharma using a simple and easy-to-understand language.
Today, we open the doors to the world of our profession, and perhaps in a few years, it will be an additional incentive for some of the guys to come to science or start their careers in a pharmaceutical company, the creators of the laboratory are convinced.
This format of theme parks is popular and in demand in many countries. In KidZania, everything is thought out to the smallest detail, which makes the park a centre of attraction.
On the first day alone, more than 80 children aged six and older from Moscow and other regions could visit the Pharmstandard laboratory. According to the KidZania Park representatives, up to 2,000 children can get acquainted with the pharmaceutical world per month.
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